One of the things I train my clients to do, or train their staff to do, is think of ways that they can GO THE EXTRA MILE for their patients.

And sometimes going the extra mile might only have to be the act of asking a very simple question.

And this question may be asking something that is never actually ever even taken up.

What do you mean?

I’m talking about a process I developed called OFFER THE OFFERTM.

To OFFER THE OFFERTM is a process where we have an opportunity to make an offer, to our patients, that is rarely taken, but the offer of the offer is just as good or if not better than the actual doing of the offer.

“Can I walk you to the door Betty?”

“Betty, can I help you with those bags?”

“Betty, can I come downstairs and sit with you until your transport arrives?”

“Betty, I’m just about to make myself a cup of tea. Would you like one as well?”

These are all great questions with great offers that on the whole are rarely ever taken up.

But just because these offer are rarely taken up, doesn’t mean that we should stop or desist in offering them.

And this is because the spoken offer that is declined, is far more powerful than the unspoken offer that is never uttered.

What could you be asking in your practice, on a regular and more frequent basis, systematically, that would add value to your patients’ visits, and would send a message to those patients, that you really are a dental practice that cares, rather than being a dental practice that couldn’t care less?

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Need your phones monitored?

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Have you read my book , How To Build The Dental Practice of Your Dreams [Without Killing Yourself!] In Less Than Sixty Days.

You can order your copy here: Click Link To Order

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The Ultimate Patient Experience is a simple to build complete Customer Service system in itself that I developed that allowed me to create an extraordinary dental office in an ordinary Sydney suburb. If you’d like to know more, ask me about my free special report.

Email me at david@theupe.com

 

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