One of my mentors, Dan Kennedy, said:
“The easiest way to be successful when starting a new business is to see what all your competitors are doing, and then do the opposite.”
And I know, that is during times of crisis, when most people are fearful or hesitant of change, that the greatest opportunities arise.
The difficult thing is to selectively filter the true opportunities from the GHOST opportunities.
Because there will always be situations that present as opportunities, that are nothing more than blatant distractions using false silhouettes in an attempt to disguise themselves.
And it is during these times, that the vulnerable do need to have their BS meters and their radars cranked up to the max.
Life is Simply a Series of Tests…
“A Smooth Sea Never made a Skilled Sailor” – Franklin D Roosevelt
It was said to me this week that during a growth market it is easy for people to get away with being lazy.
And that’s true, because the momentum, or the current of growth, simply sweeps those lazy people along, as they float downstream with that current.
It was also said to me that in a tighter more economically challenged market, the lazy need to be able to pivot and adjust to ensure survival.
And it is in tighter market where the things that we previously avoided doing consistently [during the growth market] now become those things that we have to do and MUST DO.
The time is now.
There has never been a better time than now to grab the bull by the horns and take ownership of your destiny.
At present there is so much opportunity to take a grasp of.
Our leaders and influencers within our communities need to stand up and take ownership of those currently vacant titles that are available for them.
Do not avoid your destiny.
The time is upon us.
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The Ultimate Patient Experience is a simple to build complete Customer Service system in itself that I developed that allowed me to create an extraordinary dental office in an ordinary Sydney suburb. If you’d like to know more, ask me about my free special report.
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