“When my friend arrived, he said there was nobody at the door to welcome him and give him instructions…. He said nobody introduced themselves …or even took the slightest bit of interest in him.”

“Dental practices that pay staff different amounts each week that vary depending upon the dentist’s hours of attendance at the practice are skating on thin ice when it comes to creating any version of staff loyalty.”

“Finding out and remembering a caller’s name on a dental office phone call needs to be the NUMBER ONE PRIORITY. And using that name back to the caller during the phone call is just as important. This must be our first priority. We can’t talk to strangers.”

“Whenever you fail to offer a patient the best possible treatment, are you actually participating in supervised neglect?”

“The caller who is phoning the dental practice should end the call feeling that the dental receptionist they spoke with is a very nice person and has been very helpful, and that the caller is looking forward to meeting the receptionist in person.”

“In the best interests of your patients, learn those procedures you want to provide in your practice, and refer out those procedures you don’t like doing.”

“Do you really want to do business with someone who behaves in a mercenary manner?

“One of the methodologies we teach that is truly world-class is the use of SECRET SERVICE SYSTEMS that allow our business to truly AMAZE our customers with our FIVE-STAR levels of service.”

“Is it rude and insufficient for a client or patient to reschedule a morning appointment by sending or leaving a message the night before, knowing full well that the office won’t receive that message until the morning of the appointment?”

“A great business that has the framework of WORLD-CLASS METHODOLOGIES operated by a truly empowered team does not happen by accident.”

“How do you think your loyal patients should feel if you, their dental practice, starts cancelling and rescheduling them?”

“Successful businesses achieve their success by focussing all of the processes in their business and all customer interactions on logical sequences of WORLD-CLASS METHODOLOGIES delivered seamlessly and systematically without fuss or fanfare in a stress-free environment.”

“The aim of every incoming phone call is to solve the caller’s problem, and to have that caller hang up feeling so happy that they have called our office”

“How well do you believe that your dental practice is known for being ZERO RISK to do business with in your community?”

“Today more than ever, being AVERAGE is not GOOD ENOUGH.”